Roca Showroom Ratchada branch has been moved from the back of the building to the front of the building. It is larger than before and is in a position where customers can see it clearly from the main walkway. Since the front area is at the intersection of the walkways inside the building, the design of the showroom entrance emphasizes the clear entrance from the main walkway. It is designed as a slightly twisted archway and has a wall and ceiling angle that recedes into the inside of the archway. It is decorated with LED strips light to emphasize the lines of the entrance archway.

From the entrance, there is a product display area that is the brand’s highlight, including automatic toilets, lavatory, and bathtubs. There are curved walls surrounding it to emphasize this space.

The design of the showroom is inspired by the relaxing water flow from the shower and bathtub. The materials and colors in the showroom are in gray stone, light gray concrete, and sand stone, which are like the natural colors of rocks and sand on the beach. The blue light of the base of the product display shelf represents the color of the sea that is provides a relaxing feeling.